PODCASTING AND CONTENT MARKETING SIMPLIFIED

HANG IN THERE, STRESSBALL STEVE!
Pod Sound School is coming to the rescue
Introducing
Smart & Simple Podcasting
A done-with-you curriculum-based group coaching program...
...that streamlines your content marketing by guiding you through launching a podcast and repurposing it into weekly bite-sized content.
Our unique approach, Smart & Simple Podcasting, is tailor-made to help online business owners like YOU kickstart their content strategy or give their existing one a makeover.
We'll show you the latest time-saving and AI tools that make podcast production an absolute breeze, so you can easily create a Pod Sound School-style podcast.
Plus, we'll teach you how to develop a clever content strategy that includes our favorite repurposing tools, techniques, and much more!

That sounds awesome, Pod Sound School! BUT! What the heck is a curriculum-based group coaching program?!
Your coaches, Studio Steve, and Veronica will host fun, weekly virtual group classes with a max of 20 students to keep things personal and give you extra attention and personalized feedback.
They'll follow a well-planned curriculum, teaching you essential skills and marketing concepts while making sure everyone gets involved. You'll benefit from shared learning experiences, peer support, accountability, networking opportunities, diverse perspectives, and feedback. Trust us, it's going to be a blast!



πβ
ππ
You’re a good match for the program if:
β You want specific feedback and guidance from us directly.
β You're already producing content or hosting a podcast without great results, and you need guidance on what to do, when, and what to skip, so you can efficiently create content that attracts leads and boosts sales.
β You're just diving into content marketing, unsure of where to begin, how to navigate different platforms, and what types of content will resonate with your audience.
β You may have been following our content for a while now, seeing the Pod Sound School as the go-to authority in podcasting and content creation, and you’ve probably wished to work with us directly, knowing that our expertise can help you turn your content into a lead-generating and revenue-boosting machine.
β You find making content intimidating, annoying, or scary but you know it’s necessary to grow your business.
βπ«ππ€¦βοΈ
You’re NOT a good match for the program if:
β You are looking for someone to do all the podcast work, graphics, and content marketing for you, this program might not be the best fit. We will guide, help with tasks, and cheer you on, but you (or your team member) gotta put in the effort!
β You have NO TIME to dedicate to the program. For the duration of the 6-week program, in addition to coach-led classes, you'll need 4-6 hours per week for tasks. But don’t worry, even the challenging parts of this program are enjoyable!
β You are eager to start video podcasting! In this program, we're focusing on launching audio podcasts, making assets, and crafting content strategies without showing your face if you don’t want to. Perfect for content newbies or camera-shy folks. Don't worry though, we've got a video podcast coaching program brewing, so stay tuned
...but tell me a little bit more.
ποΈπ» Smart & Simple Podcasting is Organized in Two Short Phases:
Phase One:
π Podcast and Content Marketing Blueprint
In Phase One, you will:
π Identify trending and high-demand topics in your industry to create engaging and relevant episodes that will position you as an authority and increase your visibility online.
ποΈ Create a memorable and unique brand for your podcast by selecting an appealing name, an entertaining show format, and catchy visuals that will help your podcast stand out and attract listeners.
π Develop a pre-launch marketing campaign across social media, website, and podcast guesting to generate excitement for your show's launch and build anticipation among your audience.
π Say goodbye to last-minute content stress! Build a jam-packed content strategy full of episodes and content ideas, so you can offer your audience value and generate top-notch leads for your biz
Phase Two:
π€Podcast Production and Debut
In Phase Two, you will:
π§ Sound-treat your office to create a professional podcast studio, using affordable techniques that won't impact your office's functionality or aesthetics.
ποΈ Use budget-friendly and easy-to-use equipment to create a multifunctional recording space for solo episodes, remote interviews, coaching sessions, and social media content.
ποΈ Record and edit your podcast trailer and first two episodes using a user-friendly AI audio editing tool that makes podcast production fun and highly efficient.
π€ Record high-quality remote interviews using reliable and tailored recording solutions specifically designed for podcasts.
πΌ Create on-brand music and audio assets such as an elevator pitch, prerecorded intros, and outros that reflect your brand's personality and create a lasting impression on your listeners.
π Launch your podcast on major platforms like Apple Podcasts, Spotify, Google Podcasts, and Amazon Music with two episodes ready to go, so you can stay ahead of production.
π‘ Repurpose coaching calls into well-crafted podcast episodes to provide your audience with a sneak peek into your coaching work and generate hot leads and sales.

Alban Brooke
Head of Marketing at Buzzsprout
Veronica and Studio Steve combine expert insights with a fun and engaging style. We've had the pleasure of working with them for a number of years, and we highly recommend Pod Sound School to anybody who wants to launch a podcast!

Riverside.fm
We are highly impressed with the work that Pod Sound School does in the podcasting industry. We have worked with them to create sponsored videos on their YouTube channel, and they have helped produce our promotional materials. They have an incredible knack for making podcasts and content production easy to understand. They always recommend the best tools in the industry - including riverside.fm - to their audience and students. We can't recommend them enough!

Functional Medicine Coaching Moms
Raquel and I found Pod Sound School and were impressed by the clear and concise teaching style of Veronica and Studio Steve. The comprehensive course covered podcasting, market research, and branding, and the instructors were always there to support us. I truly believe Pod Sound School has set us up for podcasting success "Smart & Sexy Alumni"

Breanna Butler
I am SO glad I took a chance on myself and invested in this course. I got more than I expected and not only is this filled with rich information, the way Steve and Veronica perfectly tailored something so valuable to people who are easily overwhelmed is what truly sets them apart. I've never been more excited to create something like I am after this course.

Growing the Future Podcast
I started my podcast with the help of Veronica and Stephen and now, five seasons later, my show has a professional look and sound that has helped build my brand and establish trust with my audience in the agriculture industry. Pod Sound School provides me with excellent coaching, guidance, and customized editing services to execute each episode effectively. I am grateful for their support and look forward to continuing to work with them!
Enroll HERE ππ
Enrollment is currently closed.
Sign up for the waitlist and get first dibs on registration.
okay...

Let's Take a Look at the Curriculum!
Phase One: π Podcast and Content Marketing Blueprint
π Module One: Crafting an Irresistible Podcast Formula π―
π¨ Module Two: Your Podcast, Your Brand: Packaging π¦
π’ Module Three: Creating Your Podcast Hype π£οΈ
π Module Four: Organizing Your Podcast Blueprint π
Phase Two: π€Podcast Production and Debut
ποΈ Module One: Perfecting Your Podcast Basics π
πͺ Module Two: Recording Like a Pro π
π‘ Module Three: Broadcasting Your Podcast to the World π
but hey...
Let's Talk About the Group Coaching!



Get ready for a transformative learning experience!
Join Veronica, Studio Steve, and your enthusiastic classmates for 6 engaging Thursdays in our virtual classroom.
Each week during this six-week program, we'll meet on Thursdays at 9pm ET. We'll present informative sessions, assign weekly tasks, and address any questions you may have.
To enhance the learning experience, we'll split into breakout groups and take turns in the spotlight, working together to create our podcasts. Benefit from the collective knowledge and support of your peers as we shape our projects.
Missed a session? No problem! All our meetings will be recorded and available for you to review and reference whenever you need.
Get ready to embark on an all-encompassing podcasting adventure!
There's more? Wow! They're really going all out!

Wait 'Til You Hear About the Community!
Get ready to be thrilled by our fantastic community hub on the cutting-edge Kajabi learning platform!
This dynamic space is where you'll attend LIVE virtual classroom sessions, connecting with Veronica, Studio Steve, and your fellow students in real-time. Stay up-to-date with important announcements and engage in lively chat groups, while having access to a LIVE stage whenever inspiration strikes.
The community hub is packed with an array of exceptional features:
ποΈ Your Replay Library: Missed a session? Fret not! All recordings are right here.
π₯ Member Directory: Connect with your fellow classmates.
π Leaderboard: Spice up your learning experience with rewarding challenges and friendly competition.
π Progress Tracking: Keep an eye on your personal growth throughout the program.
π¨ Direct Messaging: Reach out to Veronica, Studio Steve, or your classmates for support or collaboration.
π Weekly Q&A: Veronica and Studio Steve will respond to all DMs on Mondays, so you can rest easy knowing that any bumps along the way will be smoothed out by our team.
Join us and immerse yourself in an unforgettable experience, where learning, community and fun come together!
and wait for it...
π°πππ―
Multiplier Effect BONUS PACK!
π Multiplier Effect Bonus PACK– Advanced Workflow, Content Repurposing, Impactful Marketing, and Profitable Monetization
Bonus One: π Post-Launch Marketing β Strategies for Success
Bonus Two: π₯ Podcasting on YouTube β Expand Your Reach
Bonus Three: π° Monetization β Unlocking Revenue Streams
Bonus Four: π₯ Outsourcing β Building Your Podcast Team
This specially curated pack of bonuses will help you:
π Streamline your podcast workflow, focusing on content, audience, and growth.
π£ Implement effective marketing strategies, including collaborations and social media promotion.
π§© Integrate your podcast into your overall content strategy for relationship-building and brand growth.
π° Master podcast monetization with sponsorships, affiliate marketing, and product launches.
π Monitor and adjust your podcast's performance for maximum results and audience growth.
π― Stay consistent, organized, and enjoy deeper connections with your audience through your podcast.
Okay, REMIND ME what’s included!
When you enroll in the Smart & Simple Podcasting program, you'll join a community of podcasters who are passionate about creating quality content and growing their businesses. Here's what you'll get:
π§ PHASE ONE & TWO: The 2-Phase Smart & Simple Podcasting Course – You'll get access to comprehensive course materials that guide you through the entire podcasting process, from ideation to launch. This includes:
- Fun and concise video lessons
- Written materials, such as checklists, worksheets, and templates
- Expert guidance on how to create engaging content
- Step-by-step instructions for recording and editing audio
- Proven strategies for promoting and growing your podcast
- And more!
π€ Virtual Coaching Program – You'll meet with Studio Steve, Veronica, and your fellow classmates to receive personalized feedback and guidance. This includes:
- Virtual coaching sessions to keep you on track and accountable
- Opportunities to network and collaborate with other podcasters
- The support you need to succeed
π¬ Private Community – You'll have access to our private community, where you can:
- Connect with other podcasters and experts
- Access a replay library of past coaching sessions
- Ask questions, get feedback, and share your progress
- Track your progress with a leaderboard and progress tracking
π BONUS PACK: Multiplier Effect – Advanced Workflow, Content Repurposing, Impactful Marketing, and Profitable Monetization – You'll learn advanced strategies for growing your podcast, such as how to repurpose your content and generate extra revenue. This includes:
- Tips for repurposing your podcast episodes into weekly content for social media platforms
- Expert guidance on using your podcast to generate extra revenue
- Strategies for outsourcing time-consuming tasks like audio editing
- Proven techniques for impactful marketing and growth
- And more!
We know that starting a podcast can be overwhelming, which is why we've created this program to give you everything you need to succeed. And we're only accepting 20 students for the Class of May 2023, so hurry and enroll now to secure your spot. We can't wait to help you launch your podcast and take your business to the next level!
Oh, and did we mention the:
Risk-Free Money Back Guarantee
We're confident that our Smart and Simple Podcasting program will help you create a professional-sounding and visually appealing podcast that's ready to launch on major directories in six weeks or less.
We believe in our program so much that we offer a full refund if you don't achieve these results or aren't satisfied with your experience.
Attend all six coaching sessions, complete all the assignments, and if you don't have a polished podcast to show for it. We'll offer a full refund.
Simple as that. Show up. Put in the work. And if, after six weeks, you’re not over the moon about your new show, we’ll give you your money back!
We're committed to helping you achieve your content marketing goals, and we believe that our program can help get you there.
So why not take the leap and start your podcasting journey with Pod Sound School today, risk-free?

Stay Sweet and Neat Podcast
I've learned so much from Veronica on how to properly utilize my social media to promote my podcast and how to construct my podcast content. Most of all Steve single-handedly taught a tech-challenged person like me how to purchase the right equipment, set it up, and utilize it properly! These guys are caring, knowledgeable, and just simply amazing! I truly enjoyed the course.

She's Simply Amazing Podcast
Using Pod Sound School to launch your podcast will save you so much hassle and make getting up and running easy! Plus they are just super cool to work with! Love them both.

Teachers Impact Podcast
Veronica and Steve are great instructors that are invested in your success as a podcaster. Their feedback and knowledge about how to launch a podcast helped me to have a great foundational basis for beginning and launching my podcast journey.
But why Smart & Simple Podcasting? And why now?
You’ve made the right decision!
Diving into the world of podcasting is a smart move! As an increasingly popular medium, podcasting offers intimate conversations between creators and listeners, along with unparalleled marketing opportunities.
With podcasts, you can reach a wider audience while enjoying benefits that traditional social media platforms can't match. Consider the portability, reach, attention, immersion, repurposing potential, accessibility, and longevity that come with this dynamic audio format.
But to truly unlock the power of podcasting and strategic content creation, you need a deeper understanding of platform algorithms, audience preferences, and the art of delivering value.
That's where our coaching program comes in. Instead of shooting in the dark, spending countless hours on content with minimal returns, or adding stress to your workflow due to unfamiliar technology, we'll guide you every step of the way.
Investing in our coaching program means you can avoid creating a podcast that fails to generate leads or hurts your brand. Instead, you'll be on the path to a well-produced, strategic podcast that complements your business and drives revenue.
Trust us, taking this step will transform your podcasting experience and leave you wondering how you ever considered going it alone. With our program, you won't just succeed in podcasting; you'll thrive.
FAQs
Is Smart & Simple Podcasting a one-on-one coaching program?
Whatβs included in the program?
Who teaches the program?
What is the format of the program (e.g. online, in-person, group, one-on-one)?
What are the benefits of a curriculum-based coaching program?
Will I need to invest in any other services or subscriptions?
Do you have a payment plan?
How much will I need to spend on equipment for my studio?
Is this a video podcasting course?
When will I be meeting with Studio Steve and Veronica?
Do I need tech skills to pull this off?
Do I get full access to the content all at once?
Do you have a refund policy?
πΈπ€π¬
Wondering if the investment is too high for a podcasting course? Let's talk about it...
Smart & Simple Podcasting is Much More than a Podcasting Course
SSP will Save you Time Making your Content. Time = Money
Investing in your Business Content Marketing is an Investment that will Pay Off in More Sales
Content Marketing is a Better Way to Investment Your Marketing Budget than Paid Ads
π€β
This sounds awesome! But I'm still not sure!
Still unsure about joining Smart & Simple Podcasting?
We understand the hesitation, but here are three compelling reasons to give our coaching program a shot. Discover the benefits of podcasting and content creation, and see how they align with your goals and ambitions. Let's explore these reasons together!
1οΈβ£ You want to do it right.
So, you're ready to jump into podcasting and content creation, huh? That's awesome! But, you know what's really important? Starting off on the right foot. That's where our coaching program comes in. We'll give you all the tips and tricks to make sure you're successful from day one. You'll learn from experts who've been there, done that, and know how to avoid those pesky mistakes that can trip you up.
With our help, you'll be able to focus on what really matters: building genuine connections with your audience, giving them valuable insights, and growing your business. Trust us, with our guidance, you'll be creating a podcast and content strategy that not only stands out, but also makes a real difference. And who wouldn't want that, right?
2οΈβ£ You want to elevate your standing within your industry.
With podcasting and content creation, you have the opportunity to truly elevate your status in your industry. Our coaching program will help you develop high-quality content that highlights your expertise and sets you apart from the competition. As you consistently deliver valuable insights to your audience, you'll soon find yourself becoming a go-to expert in your field. Get ready to make a name for yourself and earn the respect of your peers – we're here to support you every step of the way!
3οΈβ£ You don’t want to be in the same place next year.
We know that embracing a new challenge, like stepping up to the microphone or sharing your expertise through content marketing, can be daunting. Heck, we’ve been there! But the thought of letting fear hold you back and finding yourself in the same spot a year from now, plagued by "what ifs," is even more terrifying. Imagine, a year from now, having built an incredible platform that showcases the best of you and your business, connecting with amazing people, boosting your confidence, and honing your public speaking skills. All while inspiring and helping others through your podcast and content marketing efforts. This is the perfect moment, and you're more than ready to take it on.
πΆβοΈππ±
The journey of launching a podcast and making content is transformational…
When we think about success in podcasting, we often just focus on the number of downloads or listens an episode gets.
But there's so much more to it than that!
Producing a podcast can be a real game-changer in terms of your professional and personal growth.
Over time, you'll start to feel more confident in your message and how you present it.
You'll also be pushed to conquer your insecurities so you can better serve your audience.
And the best part?
It'll give you the courage to network and chat with people you may have thought were beyond your reach.
Whether you’re at the beginning stages of launching your business and have your heart set on kicking your content marketing with a podcast …
Or whether you want to incorporate podcasting into your existing content strategy to have a place where your audience can experience you in a format that allows you to share more of you and your business…
Podcasting is a fantastic way for businesses to reach more people and showcase their expertise.
It's a great tool for telling stories, having conversations, sharing information about your products or services, answering questions, giving helpful tips and insights, and making yourself a known name in the industry.
And by using audio content, you'll be able to make a real connection with your potential customers. It's a truly effective marketing strategy!
( pretty cool, right?!)
But here is an insider scoop…
β°ππ«
Podcast production, and content creation in general, can be a time and energy sucker.
It's a tough spot to be in:
π No funds for hiring a team or running ads, but you still need a steady flow of prospects to keep your business from going under.
π¨ Or maybe you're so busy with the endless cycle of creating, posting, and engaging with your audience on social media through free content that you haven't had a chance to whip up that new offer, course, or coaching program you've been thinking about.
β° You know content creation is important, but finding the time and a method that works for you and your schedule seems like a daunting task.
We get it, we've been there too.
That's why we came up with Smart & Simple Podcasting to make content creation and podcast production a breeze.
This way, you can keep bringing in leads while having time to work on your offers. By having a podcast as the core of your content strategy, you'll save time and have multiple options for repurposing content across different platforms.
And here’s another pro tip…
Success in podcasting and content creation isn't just about being charismatic, experienced, talented, or an expert.
It's about consistency and a willingness to try new ways to engage with your audience. With over 400 million podcast listeners worldwide and projections of 504.9 million by 2024, your audience is out there, searching for shows about topics you know inside and out.
It's the perfect moment to launch your podcast and connect with those who need your unique and valuable business.
We can't wait to help you get started, teach you, and support you every step of the way with Smart and Simple Podcasting.